By: Norm Patrick, VP, Advisors Plus Consulting
Millions of times each day, simple card payment transactions occur across the country. However, talk of emerging change could require credit unions to consider altering their strategies for optimizing revenue.
An adjustment to policy abroad, coupled with recent U.S.-based events, have resulted in a rising threat to credit and debit card program interchange revenue. PSCU estimates that a quarter of credit card revenue, and more than half of debit revenue, is comprised of interchange fees, and that the current potential for a changed interchange revenue landscape could have an effect on credit unions in the future.
This is where the standard narrative takes a turn, and the implementation of creative solutions becomes important for credit unions to thrive amidst this potential, upcoming change.
Click here to see the steps credit unions can take now to help offset a future reduction in interchange, and to learn more about the events leading up to this potential impact to revenue.